FOCUS: CHOSEN TO LEAD
GOD CHOSE YOU TO LEAD.
STOP LIVING LIKE HE DIDN'T.
Two days in West Texas with men who have carried the weight in the NFL, in business, in ministry, and in combat. You leave with the conviction, the clarity, and the tools to lead your family, your business, and your future on purpose.
9:00 AM to 4:00 PM Both Days
10500 E County Rd 120, Midland, TX 79706
• DAN NICHOLAS •
• TERRY BRADSHAW • JASON GARRETT • JAMES BROWN • BILLY COX •
• PAUL MARTINELLI • GARRET CARTER • JAY MARQUEZ • BILL GOODWIN • RON COOPER • LARRY DUBIN •
"You didn't choose me. I chose you. I appointed you to go and produce lasting fruit."
– John 15:16 (NLT) –
GOD CALLED YOU TO LEAD.
IT'S TIME TO ANSWER.
You already carry the weight. A family depending on you. A business that
needs direction. Decisions only you can make. You do not need more theory. You
need the conviction, the clarity, and the proven tools to lead well when everything is
on your shoulders. That is why this event exists. Two days with men who have done it.
Real frameworks. Real results. Real next steps.
WHAT'S INCLUDED WITH YOUR $97 TICKET
Full access to both event days, Friday, August 21 and Saturday, August 22, 2026
Live teaching from eleven proven leaders across the NFL, business, ministry, and broadcasting
Lunch included both days
Open seating in the main session room
A network of growth-minded men sharpening each other in real time
Actionable frameworks for faith, leadership, business, and family you can apply immediately
ONE STAGE. ONE TRUTH.
GOD GETS THE GLORY.
Every man on this stage has operated at the highest level: in the NFL, in business, in ministry, and in front of the country. They are here to sharpen you, challenge you, and give you the tools to lead when the weight is on your shoulders.
DAN NICHOLAS
FOUNDER, ALPHA OMEGA LEADERSHIP
Host of FOCUS: Chosen to Lead. Lead with integrity, build with purpose, and keep the heart
behind what God called you to build.
TERRY BRADSHAW
NFL HALL OF FAMER
Four-time Super Bowl Champion. FOX NFL National Broadcaster. Leadership under the highest pressure.
JASON GARRETT
FORMER NFL HEAD COACH
Dallas Cowboys Head Coach. NFL Coach of the Year. Analyst, Football Night in America and Notre Dame Football. Building winning culture.
JAMES BROWN
CBS SPORTS HOST
Host, The NFL Today. Five-time Emmy Award Winner. Sports Broadcasting Hall of Fame. Faith and leadership on the national stage.
BILLY COX
ENTREPRENEUR & SALES LEADER
Over $2 billion in sales generated. World-class business growth expert. Helping leaders scale and win at the highest level.
PAUL MARTINELLI
LEADERSHIP COACH
Internationally recognized speaker and coach. Builder of leaders who multiply impact across families, businesses, and communities.
Garrett Carter
FFAITH-BASED COACH & SPEAKER
Beat amputation, cancer, and the weight of a broken past. Rebuilt by faith and forged in West Texas grit. Calling men to rise, lead, and live fully chosen.
jay marquez
Midland County Judge & Businessman
Business leader, community advocate, and Midland County Judge. He has spent his life serving the people of West Texas because he believes leadership is stewardship and stewardship starts with God.
bill goodwin
LEADERSHIP COACH
Founder of Priority Living Consulting Group. More than 30 years developing leaders and teams. A former pastor and author of Priority Living, Bill inspires audiences with his powerful story of receiving a second chance at life.
Ron cooper
Leadership, team building, & Human Behavior Expert
22-year U.S. Air Force combat veteran. CEO of The Cooper Culture. He's led in combat. Now he helps leaders build teams that don't break under pressure. The secret is the same one that kept him alive. Faith, discipline, and knowing who you serve.
Larry dubin
Biblical Educator & Ministry Leader
A former U.S. Navy officer and graduate of Dallas Theological Seminary. He now serves with The Christian Jewish Foundation Ministries, sharing his faith and passion for biblical teaching.
Want More Access?
Upgrade your ticket to VIP for $100 more and receive preferred VIP table seating, VIP Lounge access throughout the event, and a private Friday night Leadership Session with the speakers.
As iron sharpens iron, so one man sharpens another. - Proverbs 27:17
CLARITY BEFORE YOU COMMIT
COMMON QUESTIONS
Everything you need to know before you claim your seat. No hype. No hidden details. Just the facts.
Who is this event for?
FOCUS: Chosen to Lead is built for men who carry real responsibility. Business owners, entrepreneurs, executives, ministry leaders, and men who lead families and teams. If you take the risk, carry the weight, and make the call, this event is for you.
What's included with my $97 ticket?
Your $97 General Admission ticket includes full access to both event days, live teaching from our full speaker lineup, lunch on both days, open seating in the main session room, and access to the network of men attending. There are no hidden fees.
Where is the event held?
La Luz Event Center, 10500 E County Rd 120, Midland, Texas 79706. The venue sits on 18 acres in the Permian Basin with full indoor and outdoor space.
What time does each day start and end?
Both Friday, August 21 and Saturday, August 22, 2026 run from 9:00 AM to 4:00 PM. Plan to arrive 30 minutes early on Friday for check-in.
Are meals included?
Lunch is included on both days. Bring water and any snacks you prefer between sessions.
Can I upgrade my seat?
Yes. A VIP upgrade is offered as an option on the payment screen at checkout. For $100 more, the VIP upgrade adds preferred front-section seating, VIP Lounge access, and a private Friday night Leadership Session.
Can I buy tickets for my team?
Yes. If you are registering multiple people, complete a separate checkout for each attendee so every man on your team gets his own confirmation and reminders. If you are registering five or more, contact us directly and we wil help you get your whole team seated together.
As an engineer and neuroeducation specialist, I look at organizations through the lens of human system integration and true cognitive transformation. Dan, Ken, and the Alpha Omega Leadership team don't just teach high-level leadership concepts—they hard-code them through genuine, Christ-centered action. Their generosity, strategic vision, and commitment to equipping the next generation are unmatched. If you want to elevate your life and optimize your mindset, your leadership, and your legacy, this is the team you want in your corner. They don't just speak value; they live it, teach it, and repeat it. Rod ( Brother Brooklyn) Coley , The Neuroeducation Guy.
Working with Dan Nicholas and the team at AO Leadership has been nothing short of transformational. From the grand opening of La Luz Event Center to conference planning, what stands out most is their ability to turn vision into execution, all done seamlessly, strategically, and with personal care and attention to details. Team AO Leadership not only plans and brings world-class events, but creates experiences that move people, elevate leaders, and leave a lasting impact. If you’re looking for a team that brings excellence, clarity, and true partnership to the table, look no further.
Responsive! They answer their phone and emails. They listen and take action to accomplish difficult tasks. They were able to find thousands in savings for me. Delightful to work with.
THE CALL IS IN FRONT OF YOU.
Two days. Eleven proven leaders. One decision that sets the tone for the next twelve months of
your life. Claim your seat before they are gone.
Friday, August 21 and Saturday, August 22, 2026 • 9:00 AM to 4:00 PM
La Luz Event Center • 10500 E County Rd 120, Midland, TX 79706
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